Nanoco Group PLC

Madhouse master quantum dots for Nanoco Technologies website

Published on 17/12/2007

Nanoco Technologies has appointed Manchester-based Madhouse to develop a new website to showcase its pioneering approach to developing and producing fluorescent semi-conducting materials called quantum dots.

Thanks to their advances in the quantum dot field, Nanoco Technologies are in a position to work hand in hand with strategic partners in the development of bespoke solutions incorporating quantum dots into commercial applications. The website gives potential partners reassurance of technological and commercial capabilities whilst demonstrating successful and innovative examples of applications and patented technology.

Madhouse business development director, Clare Briscall, comments, “We had to ensure the design and copy captured the essence of the Nanoco brand positioning: cutting edge and technologically accurate whilst also demonstrating approachability and clarity.”

Micheal Edelman, CEO – Nanoco Technologies, comments “The creative input given by Madhouse has given us a website with immediate appeal to our commercial partners, its innovative background design giving the finishing touch to this highly effective site.”

Madhouse Associates, formed in 1998, offers marketing, advertising and design services. The agency has built its reputation on providing sound strategic advice combined with outstandingly creative, yet practical, solutions and has an impressive client list that includes Astra Zeneca, Motorola and Toyota Europe.